👩‍🎨 I Want to Be an Artist!

No, I haven’t changed my career goals again, and no, I haven’t picked up my old oil painting hobby (that’s still on my to-do list… 😅). But from Seth Godin’s perspective, I do want to be an artist.

A few days ago, while reading his book "Linchpin", I came across this quote:

"I believe art is the ability to change people with your work, to see things as they are and then create stories, images, and interactions that transform the market. So yes, of course, you need to be an artist to sell tofu—if you want to do it well, that is."

That hit me. I’ve always seen being an artist as a dream reserved for a select few, something I kept as a hobby—because professionally, my thing is design.

But now, I see art as a means of connection—a discipline that allows us to pour a little bit of ourselves into each project and offer it to the world, regardless of the medium we use. After all, while the Sistine Chapel is undeniably a masterpiece, I don’t think only the most intricate works deserve to be called art.

And that’s why, after reading this quote, I felt a bit silly. Isn’t design fundamentally about conveying ideas, creating stories, images, and interactions that transform the market? Isn’t it a discipline that creates connections, where every designer leaves a piece of themselves in their work—at least, if they want to do it well?

As designers, we should be catalysts—helping to push our surroundings forward. And to do that, I truly believe we also need to be artists.

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